PwC analyst: blockchain offers a "traceability illusion" for Walmart

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Analista de PwC: blockchain ofrece una "ilusión de trazabilidad" para Walmart
Experts claim that the biggest obstacle facing blockchain systems that are being adopted by food retail giants like Walmart and Nestle has nothing to do with the technology itself.

In an interview with Tech Wire Asia, published on November 7, Craig Heraghty, agribusiness leader at the PwC auditor, reflected on the growing blockchain trend among major retailers worldwide. He argued that:

The weakest link in the chain is not blockchain or any technology, the weakest link is the piece of adhesive tape that puts the label on the package. You have to think like a scammer and see where you can copy a tag or a QR code.

"A worrying trend"

Heraghty said that blockchain is a potential concern to the extent that it gives an "illusion of traceability" to supermarket chains and consumers since, while the data record itself can be tamper-proof, the entry points Physicists are not necessarily infallible.

Beyond this point, Heraghty had no other solution but to emphasize that the obligation falls on companies to assume responsibility for trying to protect their systems against vulnerability to fraud by dishonest saboteurs.

Food retail giants remain interested

As reported, the broad search for Walmart blockchain-related projects to date has focused on using technology in areas such as supply chain management, customer markets and smart devices.

Recently, he filed a patent for a possible digital currency that would be part of a blockchain-based services ecosystem and could support an "exchange of open platform value for purchases and crowdsourcing work".

Swiss-based food retail giant Nestlé recently admitted some of the challenges it faces with its own blockchain company, and said it had to adopt a "start-up mentality" to move forward with its digital transformation ambitions.

This summer, Nestlé Australia's "Chain of Origin" initiative to implement blockchain technology for supply chain management was nominated for an award by the US-based market intelligence firm, International Data Corporation.

The project aims to allow Nestlé customers to track their products using blockchain in an attempt to provide more transparent information about their origin and production.

SOURCE: Cointelegraph